Businesses Out to Capitalize on Social Networking Sites

11 Apr Businesses Out to Capitalize on Social Networking Sites

iStockAnalyst, April 9, 2009

When Joe Whitaker, targeted industries coordinator for the Jacksonville Economic Development Commission, started getting e-mailed invitations from people to join their social networks on the Linkedin Web site, he didn’t know what to do. “I was nervous about this stuff,” the 62-year-old said. “My issue was privacy. I didn’t want anybody getting information from me without me knowing it.” So he sought out someone who could explain to him exactly what social networking Web sites like Linkedin, Twitter, Facebook, MySpace and others had to offer businesses. Now, thanks to marketing consultant and business coach Angela Dunn, he’s entering the brave new world to help him in his mission to recruit companies to the Jacksonville area that will offer good jobs and salaries to area residents.